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(508) 347-2124



649 Main St, Sturbridge, MA 01566

Open Now

Regular Hours

Mon - Fri

7:30 am - 5:00 pm


7:30 am - 12:00 pm



On The Road, On The Go. We're The Name You Know.

Extra Phones

Toll Free: (800) 321-2136

General Info

C & R Tire is a trusted independant tire dealer serving Sturbridge and Worcester, Massachusetts. We proudly offer tires by Michelin, BFGoodrich, Uniroyal, Bridgestone, Firestone, Goodyear , Yokohama and other popular brands.  We carry light truck, CUV and SUV tires, performance tires, runflat tires, passenger tires, trailer tires and custom wheels and rims at affordable prices. C & R Tire in  Sturbridge and Worcester, MA offers brake service, oil change, wheel alignment, wheel balance, batteries, air conditioning, tune ups, scheduled maintenance, check engine light and other valuable services. Our highly-trained and experienced customer service professionals and automotive technicians are here to provide you with the expert information and honest advice you need in order to make intelligent choices about your automotive needs. At C & R Tire, our mission is to provide every customer with the best possible service on every visit. Our highly-trained and experienced team of customer service professionals and automotive technicians are here to provide you with the expert information and honest advice you need in order to make intelligent choices about your automotive needs. C & R Tire is a member of the American Car Care Centers network of independent tire and automotive service dealers, with over 1000 locations nationwide. Independent dealers are your best source for tires, auto service, and custom wheels. We're the people that know tires best! No one at C & R will ever pressure you to make a purchase. We will tell you up front what our complete prices are and exactly what you will be receiving, so there are no hidden costs and no surprises. We use quality brand name products, expertly installed by our ASE certified technicians. Finally, we stand behind our service—now, and down the road. For top quality products, honest prices, and the best possible service, you can trust C & R Tire.

Payment Methods

Amex, Check, Debit, Discover, Financing Available, Master Card, Visa


Courtesy Rides Available, Free WiFi

Government Sales Deliveries,Services National Account Customers


One mile west of Old Sturbridge Village on Route 20


American Car Care Centers

ASE Certified

Add Your Review

  • Mike A.

    overpriced, terrible presentation (grease left all over tire), Service quality is just plain sub-par.

  • From the online quotes, to the...

    From the online quotes, to the service of installing my new tires... all excellent and efficient. This was my second time buying a set of tires at C&R and I'll certainly be back again for tires and service.

  • The good folks at C&R in Sturb...

    The good folks at C&R in Sturbridge have taken great care of my cars for many years. I can always rely on their judgement to fix what needs fixing and maintain what needs to be maintained, without trying to sell anything that isn't really needed. Thanks guys!

  • NO WAY>>>RUN. I experience a s...

    NO WAY>>>RUN. I experience a scam that will ensure I will never go there again. I have always gone there for insp stickers. This year I asked to have a smell in my A/C checked. I informed them that I heard a noise 3 days prior and they advised me to take the time off from work to come in for an appt. He explained to me that the smell could be a mouse and he would charge me $79 per hour to look into my dash. I came back for the appt. I was there a total of 28 minutes. In that short time, I and a friend, also watching - saw a young mechanic walk to my vechicle and instantly walk back to the window and he said to the owner "Keys" then walked away(not returning to my car. 2 minutes later the owner walked up to me to break the bad news "You have a infestation problem in your heating system, I will have to call in a specialist the price will be starting at $500 and it will take the entire day, he will have to take apart your whole dash to clean it out". Hmmm he got all that from a 2 sec walk to my car???. I, needless to say, left C&R and went to another station. The attendant at the station I went to in Palmer took out a dead mouse in less then 20 mins and charged me $20. He also vacumned , cleaned and deodorized my truck. Oh... I gave him a $20 tip JUST FOR BEING HONEST!!!

  • Bad C/S, Terrible Advice, Scammers

    Bad C/S, Terrible Advice, Scammers

    I went to the Worcester location on Randolph Road to have my yearly car inspection and was told that I needed new tires on all four wheels and a brake job to pass the safety inspection. The bill totaled more than $700; roughly, five hundred plus for the tires and the rest for the "discounted brake special," said Ken, the guy behind the counter who made me wait in their waiting area for 40 minutes before informing me of my failed inspection. I asked, "Why the tires were so expensive?" and got several long confusing answers of something to do with a warranty, perfect matching tires with my vehicle and the upcoming weather conditions. I was more lost than before my curious question on those expensive tires, so I dare not to ask about the brake job. I was about to okay the tires and brake job and to give him my credit card, luckily my neighbor phone me during this transaction to inform me of my cat's condition. I told my neighbor (whose son also works for a tires, wheel, alignment retailer) about my predicament, then my neighbor responding with laughter. I was being scammed. I asked for my car keys and left that place. My car passed with flying colors at a nearby inspection station/tire establishment after I insisted on questioning the condition of my tires and brakes to the inspector. The inspector informed me of how good my brakes were and at least two years worth of driving before I would consider tires replacement. I only needed to pay for the inspection and didn't have to buy a tire/brake job costing $700.

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